Case Study Pacnet

The Client

Based in Singapore and Hong Kong, Pacnet is one of Asia Pacific’s leading independent providers of telecommunications services to businesses.

The Challenge

To maintain a steady flow of leads in order to avoid a trough in activity over November, December and January, and to give their sales team a boost in performance.

Solution

Mail- and telephone-based lead generation and appointment-setting campaign over November, December and January with The Lead Generation Company.

Benefits

76 leads generated in total, with 32 appointments set in the months of November, December and January, keeping sales people engaged in developing sales pipeline.